If you look at her, the mythological Medusa turns you, instantly, to stone. She has wings, snakes instead of hair, and resembles a fallen angel. To see Medusa in all her truly malevolent splendor, you’d have to travel to Florence, where Benvenuto Cellini’s masterpiece stands in Piazza della Signoria. Much more simply, however, you can see her on the labels of the Arrogance line, where she is subtly revealed through the wine bottle—and not just from the outside. The eye of the artist who created this image knew how to look deep within, transforming the formless wine into a work of art.